DMAT Projects – Portfolio

PERFORMANCE MARKETING · PAID ADS

Real ad spend. Real conversions. Real receipts.

₹3,00,000+ spent. 10,000+ leads generated. 600+ sales closed. We don't show inflated case studies — we show our own ad accounts. Meta, Google, LinkedIn, Snapchat — every platform, every campaign auditable.

₹3L+
Ad Spend Managed
10K+
Leads Generated
600+
Sales Closed
5
Ad Platforms
Live Campaign Dashboard
Last 30 days
TOTAL AD SPEND
₹3,00,000+
Across 5 platforms
Meta Ads
85%
Google Ads
70%
LinkedIn Ads
45%
Snapchat Ads
35%
10K+
Leads
600+
Sales
LIVE
CAPI Enabled
BY THE NUMBERS

Receipts you can verify yourself.

Every number below is from our own ad accounts — not aggregated client data, not estimated projections. Real money spent, real leads tracked, real sales closed.

0
Total Ad Spend
Across 5 platforms · Last 12 months
0
Leads Generated
Form fills · WhatsApp clicks · Calls
0
Sales Closed
Paid customers · 3,000+ total students
0
Ad Platforms
Meta · Google · LinkedIn · Snapchat · YouTube
SPEND BREAKDOWN BY PLATFORM
Meta Ads
~60%
Google Ads
~22%
LinkedIn Ads
~8%
Snapchat Ads
~6%
YouTube Ads
~4%

Spend ratios approximate based on campaign focus. Full Meta + Google Ads Manager screenshots available on request during discovery call — we'll walk you through actual dashboards.

AD PLATFORMS WE MASTER

Five platforms. Different strengths.

Not every platform fits every business. Here's exactly what each one does best — and which campaign types we run on each.

PRIMARY FOCUS
Social Ads

Meta Ads

Facebook + Instagram + WhatsApp + Messenger placements. Our biggest performer — Telugu B2C audiences live here.

CAMPAIGN TYPES WE RUN
CTWA (Click-to-WhatsApp)
Lead Form Campaigns
Reel Video Ads
Conversion + Retargeting
BEST FOR

B2C local businesses, Telugu audience targeting, course/coaching launches, e-commerce, lead generation at scale

Search + Display

Google Ads

Search + Display + YouTube + Shopping. High-intent buyers actively searching.

Search Ads YouTube Ads Display + GDN Performance Max
Best for: High-intent B2B, service businesses, location-based queries, retargeting visitors
B2B Targeting

LinkedIn Ads

Job title, company, industry targeting. Premium B2B audience reach.

Sponsored Content Message Ads Lead Gen Forms Conversation Ads
Best for: B2B SaaS, executive coaching, premium services, enterprise lead gen
Gen Z Reach

Snapchat Ads

Gen Z + young millennials. AR lens campaigns + Stories ads + Spotlight.

Story Ads AR Lenses Spotlight Ads Lead Forms
Best for: Youth-focused brands, fashion, fitness, edtech for college students, app installs
Video Ads

YouTube Ads

In-stream + Shorts + Discovery + Bumpers. Storytelling at scale.

Skippable In-Stream YouTube Shorts Bumper Ads Discovery Ads
Best for: Brand awareness, course explainers, demo videos, retargeting via search history
Not sure which platform fits your business? We'll recommend the right mix based on your audience, budget, and goals.
Get Platform Mix
REAL CAMPAIGN CASE STUDIES

Three campaigns. Three platforms. Real receipts.

Each case below is from our own ad accounts — running real campaigns for dmat.in (Telugu AI Academy). Budgets, durations, and results are all verifiable on call.

CASE 01
Meta Ads
CTWA Campaign ⏱ 6 months

Meta CTWA driving 10K+ WhatsApp leads for Telugu AI Academy

CHALLENGE

Build a steady WhatsApp lead pipeline for a Telugu-medium AI academy targeting Hyderabad + Andhra Pradesh + Telangana. Cold audience, niche language, scalable cost-per-lead needed.

OUR APPROACH
  • Click-to-WhatsApp ad format (lowest friction)
  • Telugu creative + audio in reels
  • Detailed targeting: interest + lookalike layers
  • Daily budget optimization based on CPL
RESULT (6 MONTHS)
₹1.8L+
Ad spend
10K+
WhatsApp leads
~₹18
Avg cost/lead
CASE 02
Google Ads
Search + YouTube ⏱ 4 months

Google Search + YouTube delivering 600+ tracked conversions

CHALLENGE

Capture high-intent searchers researching "digital marketing course in Telugu" + retarget YouTube viewers who watched 50%+ of educational content. Required clean conversion tracking.

OUR APPROACH
  • Search Ads for high-intent buyer keywords
  • YouTube In-Stream for awareness funnel
  • Pixel + Conversion API (CAPI) tracking
  • UTM-tagged links for end-to-end attribution
RESULT (4 MONTHS)
₹65K+
Combined spend
600+
Conversions tracked
CAPI
Server-side tracking
CASE 03
Multi-Platform
Live Batch Launch ⏱ 30 days

₹45,000 multi-platform launch driving live batch sales

CHALLENGE

Launch a new ₹10K live training batch with a fixed ₹45K total ad budget. Required pre-launch awareness, mid-launch lead capture, and final retargeting push to close sales.

OUR APPROACH
  • Meta CTWA for primary lead capture
  • Google Search for high-intent buyers
  • YouTube In-Stream for warm awareness
  • Meta + Google retargeting for closers
RESULT (30 DAYS)
₹45K
Total spend
4
Platforms used
3-stage
Funnel approach
FUNNEL + TRACKING STACK

Full-funnel ads. Server-side tracking.

Not just "boost post and pray." We run structured 4-stage funnels with end-to-end attribution — Pixel + CAPI + GTM + GA4 + UTM. Every click traceable.

THE 4-STAGE FUNNEL
01
Awareness
Meta Reels YouTube In-Stream
100K+ reach
02
Interest
Lead Forms CTWA
10K+ leads
03
Conversion
Retargeting Ads SuperProfile
600+ sales
04
Retention
FluentCRM WhatsApp Biz
Affiliate loop
TRACKING & ATTRIBUTION TOOLS
Meta Pixel
Browser-side event tracking
Conversion API
Server-side conversion tracking
Google Tag Manager
Centralized tag deployment
Google Analytics 4
Cross-platform analytics
UTM Parameters
Source-medium attribution
FluentCRM
Lead nurture + retention
Interakt
WhatsApp Business API
SuperProfile
Checkout + payment tracking

Every click traceable from ad impression → lead capture → sale → retention. Full attribution across Pixel + CAPI + UTM + GA4. No "we think it worked" guessing.

OUR METHODOLOGY

Five phases. From audit to ROAS.

Every performance marketing project follows the same disciplined process. No guessing, no random "let's try this" experiments — just a tested 5-phase journey.

01
Week 1
DIAGNOSE

Account & Funnel Audit

Review existing ad accounts, past campaigns, tracking setup, landing pages, and funnel conversion rates. Identify what's broken.

DELIVERABLES
  • Ad account health report
  • Tracking infrastructure check
  • Funnel bottleneck analysis
02
Week 1-2
PLAN

Strategy & Platform Mix

Choose the right platforms based on audience + budget + goals. Map full funnel: awareness → interest → conversion → retention.

DELIVERABLES
  • Platform mix recommendation
  • 4-stage funnel strategy
  • Budget allocation plan
03
Week 2-3
CONFIGURE

Tracking & Creative Setup

Install Pixel + CAPI + GTM + GA4. Build campaign structures, audience segments, creative assets (video + image + copy).

DELIVERABLES
  • Full tracking infrastructure
  • Audience segments built
  • Creative library ready
04
Week 3-4
EXECUTE

Soft Launch & Testing

Launch with controlled budget. A/B test creatives, audiences, copy variants. Validate CPL and conversion rates before scaling.

DELIVERABLES
  • Soft launch with 20% budget
  • A/B test winners identified
  • CPL baseline established
05
Ongoing
SCALE

Scale & Optimize

Scale winning campaigns, kill underperformers, refresh creatives weekly, optimize CPL/ROAS. Monthly performance reports with full attribution.

DELIVERABLES
  • Weekly performance reviews
  • Monthly ROAS reports
  • Creative refresh cycles
Ready to start Phase 01?
A 20-minute audit call is all it takes to know if we're a fit.
Start Audit
LET'S SCALE YOURS

Ready to scale your ad spend?
Let's run real campaigns.

Every Performance Marketing project starts with a 20-minute audit call. We'll review your current ad accounts, identify what's leaking budget, and tell you exactly which platform mix fits your goals — Meta, Google, LinkedIn, Snapchat, or YouTube.

Mon-Sat · 10 AM - 8 PM IST · Hyderabad based, 100% remote India · No spam, no pressure